Search Engine Optimization, Search Engine Optimization, and Social Media

What good is your website if nobody can find you? Unless you are spending a lot of money on advertising to drive traffic, chances are that you are getting lost in the shuffle. BIGideas can help you improve your visibility online and increase traffic. Even many of the slickest and most engaging sites on the world wide web today lack the ability for search engines to index their content—rendering them virtually useless.

Search Engine Optimization (SEO)

SEO is big business today and has move well beyond just adding a couple of META keywords and description tags. As a matter of fact, some of the most popular search engines even ignore them all together. Top positioning in organic search results is the technological equivalent of trench warefare with competitors duking it out one page rank at a time. Any effective SEO strategy begins with the written word, and the most effective use of keywords to make results relevant to your market. BIGideas can help you craft thoughtful copy that takes into consideration where you business is headed today and tomorrow.  ...learn more

Search Engine Marketing (SEM)

If more immediate visibility is needed, popular search engines also offer Pay-Per-Click (PPC) campaings. An infinate number of search engine marketing campaigns can be setup according to your desired keywords and terms, and the target market can also be segmented according to specific geographic areas, demographic profiles and particular genres. Unlike traditional advertising such as print, radio and TV, PPC campaigns can be tracked and adjusted in near real-time to maximize response. For many companies that do not derive their sales primarily from the web, PPC can be costly if proper offline tracking isn't performed. BIGideas can help you navigate the complex world of PPC campaigns and even help you better track your inbound leads for better marketing intelligence.  ...learn more

Social Media Marketing

The proliferation of Social Networking sites such as Facebook, MySpaceLinkedInTwitter, and YouTube have elevated even some of the most unknown organizations into the public eye. Looking to reach a more affluent market? There are a host of niche sites such as ASmallWorld that can help launch your brand among one of the most influential international markets. With little effort, your communications can be available to tens of millions of potential consumers. Whether it is as simple as a blog or occasional tweet, or a more advanced viral marketing campaign, BIGideas can help you expand your profile in cyberspace.  ...learn more